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Ethically Made Products: 5 Things to Look for in Your Teeth Whitening Products

Source:  MarcinK3333/

How can you tell if you are using ethically made products and what should you look for in your teeth whitening products? GO SMILE is here to help break it all down to avoid harmful ingredients and seek out more ethically made teeth whitening products so you can get a cleaner-looking, sparkling smile while having a clean conscience, too.

1. The ‘Made Without List’

Look for formulas that are reviewed and declared to have clean ingredients, better known as the “Made Without List.” The “Made Without List” was created to add transparency to users, helping them make a more informed decision on the beauty products they use and purchase. 

GO SMILE’s two formulas, the Touch Up Mint and Smile Whitening System, have only clean ingredients and have been reviewed and approved for the “Made Without List.” What does that mean? With a total of 29 ingredients that have been reviewed and tested, you can brush knowing that our formulas are entirely safe and free of components that derive from animals and are tested on animals. 

2. The Active Ingredients 

Now that you know that GO SMILE has eliminated the harmful ingredients, just what are the active ingredients? Many of GO SMILE’s formulas use our patented Hyperox™ technology and use the following ingredients: 

Hydrogen Peroxide

Hydrogen Peroxide is an extremely gentle, natural substance with oxidizing properties. Used in many oral health products, even your Listerine, hydrogen peroxide is a perfectly safe ingredient that acts as a bleaching agent when used in combination with GO SMILE’s patented teeth whitening formula. 


Carbomer is another teeth whitening ingredient that works similar to hydrogen peroxide with an oxidizing effect that helps achieve a brighter smile. 

3. Ethically Made Product Symbols 

You’d be surprised how many toothpaste brands use animal products. So if you need to whiten those chompers but are a friend of creatures great and small, look no further! GO SMILE products are all vegan and cruelty-free, making them ethically made. And when it comes to teeth whitening products, or any cosmetic product for that matter, make sure to look for these specific vegan, cruelty-free and clean ingredient symbols:

  • Bunny – A bunny signifies that the products have not been tested on animals. Animal lovers rejoice!
  • Leaf – A leaf with a “V” symbol next to it indicates that the product is vegan-friendly.
  • Plant – A fully blooming plant indicates that the product is completely free of sulfates, parabens and phthalates. 

gosmile products clean ingredients

4. Clinically Proven Results

Always ensure your teeth whitening products are clinically proven and have gone through many trials. GO SMILE’s teeth whitening products are all highly effective and have received awards such as the 2016 Beauty Choice Award and the 2015 Editors' Pick Honorable Mention. Our products have also been clinically tested at Columbia University.

In a clinical trial, GO SMILE participants experienced their teeth becoming an average of 2.4 shades lighter in three days and 5.80 shades lighter in 14 days. Now that’s fast results! In combination with our patented Hyperox™ technology, you’ll have a brighter smile as each day passes. 

5. Sensitivity-Free Experience

Many at-home teeth whitening products cause irritation and sensitivity around the gums, especially when using whitening strips and tray and gel combinations. But unlike many other brands, GO SMILE offers comfortable, sensitivity-free teeth whitening products without all those messy tools. Due to our more natural and safe ingredients, you can rest assured that you will have a virtually sensitivity-free experience. It’s one of the features in which we take lots of pride!  

GO SMILE’s Top Ethically Made Teeth Whitening Products

 Foaming Toothpaste

Foaming Toothpaste

Are you looking for more conscious and ethically made teeth whitening products with safe, natural ingredients? Here are a few customer favorites! 

Whitening Toothpastes 

Our foaming photocatalyst whitening toothpastes, in combination with the GO SMILE BLU, can rapidly whiten teeth. Causing a natural chemical reaction through photocatalysis and light, it can accelerate the teeth whitening process, giving you a brighter smile in a faster time. Plus, its foaming micro scrubbers simultaneously remove stains. It’s even safe enough to use on braces, veneers, porcelain crowns and dental restorations.

Teeth Whitening Gels

GO SMILE’s teeth whitening gel offers a sensitivity-free formula using Hyperox™ technology. This fantastic product is made of ethical-made, vegan and cruelty-free ingredients but offers tough substances to give a deep whitening–even beneath the surface stains. It is clinically proven to whiten 10x better than the leading whitening toothpaste.

Teeth Whitening Pen

Finally, our compact teeth whitening pen uses many of the same ingredients as the gel. Use this handy little device when you’re on the go, traveling or at work. Keep it stored in a purse or office drawer for easy access.